Case Study: Bubbies



Bright Productions (BP) has been working with Bubbies Fine foods and their marketing firm, Rustad Marketing for about 17 years. During that time Bubbies grew from a small regional company to a well known national brand. Throughout that growth the majority of their marketing has been conducted online by BP.

Bubbies Logo

We have helped Bubbies succeed by understanding and communicating their core values (flavorful, healthful, traditional) with their customers. Our advantage in this area was our ability to coordinate their multiple communication channels in harmony. We can do this because so much of what we do for them is done in-house by BP staff that really understand Bubbies.


Bubbies Website
Spoiled to Perfection studio

Over time. BP has helped Bubbies cultivate a large group of fanatical customer-cheerleaders that personally identify with the brand on an emotional lever. Our intimate understanding of Bubbies's customers allows us to add value to every aspect of their marketing. Work that BP has conducted for Bubbies over the years includes:

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Web


  • Website development
  • E-commerce
  • Marketing to trade/distribution
  • Unusual concepts - Smartphone notifications / Bubbiemobile
  • Fulfillment
  • Writing/blogs
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Search


  • Medie buying / Pay-Per-Click
  • Search engine optimization
  • New product introduction
  • Vendor management
  • Content development
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Social


  • Content/Recipe creation (writing/testing/photography/video)
  • Email marketing
  • Promotions
  • Surveys
  • Events
  • Crisis management
Bubbies newsletter
Bubbies Facebook response
Bubbies brownie recipe
Bubbies Instagram
Bubbies Twitter Post
Bubbies Popsicle Recipe

BP Webdesign has many years experience marketing food, fine dining and wine country businesses.

Contact us for a consultation.